We worked with James L. Shapiro to completely revamp his website and create a strong, modern online presence that reflects his decades of experience as a tennis coach and personal trainer. The new site is focused, engaging, and built to grow his local client base.
Website Redesign for James L. Shapiro – Tennis Coach & Personal Trainer
Website Redesign for James L. Shapiro – Tennis Coach & Personal Trainer
What We Did:
✅ Full WordPress website redesign
✅Clean and professional visual branding
✅ Mobile-optimized layout and performance
✅ Restructured homepage
✅ Clear sections for coaching, testimonials, and contact
✅ Strong calls to action for lesson bookings
✅ Basic on-page SEO configuration
✅ we integrated his Instagram feed
✅ Custom multi-purpose contact form
The Redesign Process:
James wanted a website that would better represent his extensive background in tennis coaching and personal fitness training. The original site had valuable content but lacked visual consistency and mobile optimization.
We began by streamlining the homepage layout, creating clear sections that communicate who he is, what he offers, and how to get in touch. The new site now emphasizes his personal approach, client testimonials, and credentials — all in an easy-to-navigate design.
Using WordPress, we implemented a clean, minimalist style with improved typography and whitespace to let the content shine. We also made the site fully responsive, ensuring it looks great and functions smoothly across devices.
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The result? The finished result is a sleek and informative website that gives visitors immediate insight into James’s services and philosophy — while also making it easier to reach out and schedule a session.
If your website needs a “new face” and you like what we created for James, contact us today!